Communication - By 2029, 100% of Coupland I.S.D. communication to students, families, staff, and community members will be interactive, engaging, accurate, timely, and accessible.

High-Quality Curriculum and Instruction - By 2029, 100% of Coupland I.S.D. students will make significant educational and academic progress.

Human Capital - By 2029, Coupland I.S.D. will be 100% staffed with the best prepared, highly effective, and well supported personnel.

Positive Culture - By 2029, 100% of Coupland I.S.D. staff, students, and families will feel welcomed, recognized, and respected.